The game is always on.

Explore how gambling has shifted into digital spaces—loot boxes, in-app purchases, and fantasy sports. Where does play end and risk begin?

I bet like they taught me.

Tell the story of how gambling, survival, treatment, or risk-taking is passed down through family, society, or culture. What did you learn about gambling by watching others? Was treatment available, accessible, effective, talked about?

When the bet looks beautiful.

Scratch tickets shimmer. Casinos sparkle. Influencers flex penthouses and yachts. Apps promise riches.

Show how gambling can be wrapped in beauty—but what lies underneath?

The loop that never ends.

Capture the feeling of chasing something: a win, a feeling, a “maybe this time.” What happens when it keeps spinning, but the urge to keep playing never stops?

Is this still me?

Gambling doesn’t always take your money—it can take your reflection. Show how risk, pressure, or addiction changes who someone is.